August 25, 2010

Digital Progress

Our IT and Digital Media groups have been rolling out a lot of great product improvements over the last few months.  In case you've missed those, here's a recap: 1.  Our content tagging project has made great progress, and we're now beginning to see the fruits of all that effort.  The "NStein" product which we are using as our tagging engine has now been trained, thanks to a great deal of effort by editors throughout the company.  Even while we continue to fine-tune the tagging, we're preparing to have the tool go back through our entire archive to apply those tags, which will dramatically improve search results and present more relevant content to our readers.  Down the road, those content...

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August 17, 2010

Opportunity Knocks

One of the reasons we have given in the past to those interested in working for ALM was that we were a growing a company, and that growth created opportunities for promotion and career development.  And I think our record on that was pretty good.  Unfortunately, during the past two years as we have tightened our belts and looked for ways to save money, job creation was not much on our radar.  Meaning that promotional opportunities -- or even lateral moves which would enhance job skills -- have not been so available.  So I've been pleased to see the recent expansion in the number of our businesses which are posting new job openings.  By my count there are now almost 30 open positions in the...

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August 16, 2010

Curating the Legal Web

Last week I wrote a bit about the idea of Curating -- that is, identifying for our readers the most useful and relevant articles that are being posted on websites, social media platforms, etc.and then collating them for ease of discovery.  Not surprisingly, others have also been writing about that topic and you might want to check out what they have to say.  Here are two posts that came across to me via my social media network this past weekend.  1.  Curating the Legal Web? (http://www.slaw.ca/2010/08/13/curating-the-legal-web/) -- posted on a Canadian legal commentary site called "Slaw".   The author correctly points out that the idea of curating content is neither new nor original.  But he makes it clear that, at least in...

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August 12, 2010

The Personalized Social Media News Stream

Mashable has a good story out about the ways in which people are using their social media connections to create personalized streams of news that match their interests.  I blogged about one such tool recently -- FlipBoard -- but as Mashable points out, there are quite a few other examples out there.  You can read the article here:  http://bit.ly/bfMbL7 (hat tip to Tom Baker for pointing it out to me). One thing that becomes clear is the evolving nature of social media.  Not only are Facebook, Twitter, LinkedIn, etc. now a way to keep in touch with a network of friends and colleagues.  They are also way to build a customized reading list -- to stay abreast of the kinds of...

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August 11, 2010

Marketing Leadership

Yesterday I heard a presentation by Matt Egol, a partner at Booz & Co., on a new study they have recently completed for American Business Media (the trade association which represents B2B media companies like ALM) and the Association of National Advertisers.  The study focused on the marketing practices of leading B2B marketers -- that is, how those marketers are allocating their budgets and where they are focused as they attempt to sell their goods and services to other businesses.  Booz was interested in figuring out what marketing practices set the leaders apart from everyone else -- and what everyone else could learn from those leaders. ABM's interest in this study (and ours) was in asking whether there are additional...

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August 5, 2010

ASBPE Award Winners

Congratulations to the editors and staff at The American Lawyer and Law Technology News who were winners in the American Society of Business Publication Editors annual national "Azbee" Awards of Excellence competition.  And to those same editors/staffers plus those at Corporate Counsel, the National Law Journal and Focus Europe for being recognized in the Azbee Northeast Regional competition. Details on the awards can be found here: http://www.alm.com/pressroom/2010/08/04/alm%e2%80%99s-the-american-lawyer-law-technology-news-win-asbpe-national-azbee-awards-of-excellence/...

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